Greenwash Confronted - Misleading Advertising Regulation in the EU and its Member States

- Conflicts of interest
  Differing and competing interests in the EU institutions
- Corporate accountability
  Making companies accountable for harm they cause anywhere in the world
- Corporate capture
  When EU and international policy-making is overly influenced by business and interest groups
- Greenwashing
  Company advertising at odds with real environmental impacts
- Lobby transparency
  Lobby registration, ethical practice, and access to documents

- Banking regulation
  Getting banks to take responsibility for social and environmental risks
- EU Budget
  How EU money can be better spent
- Food speculation
  Betting on foodstuffs, and how to regulate it
- Sustainable EU funds
  EU Structural and Cohesion funds, principally for central and eastern Europe

- Agriculture
  Food and farming in Europe and its global impacts
- Agrofuels
  Plant-based fuels from agriculture. Also known as biofuels
- Biodiversity
  Species protection in Europe and around the globe
- Food sovereignty
  The right to define sustainable and just food policies
- Food speculation
  Betting on foodstuffs, and how to regulate it
- GMOs
  Genetically modified crops and organisms
- Land
  Measuring Europe’s land footprint and tackling the drivers of land grabbing

- Biodiversity
  Species protection in Europe and around the globe
- Extractive industries
  Oil and gas exploration, and mining
- Land
  Measuring Europe’s land footprint and tackling the drivers of land grabbing
- Materials and waste
  Reducing, reusing and recycling resources
- Resource use
  Europe’s consumption of land, materials, water and carbon
- Shale gas
  Unconventional gas and the extraction process known as ‘fracking’
- Tar sands
  Unconventional oil. Also known as oil sands
- Water use
  Measuring Europe’s water footprint

Friends of the Earth Europe